Email marketing
Strengthen your business connections and expand your customer base with our email marketing solution. We offer a comprehensive approach that includes strategic planning, content development, effective sending, and detailed analysis of your campaign performance.
The world of email marketing
Types of email marketing campaigns
Promotional emails: these are used purely for commercial purposes, such as promoting sales, discounts, seasonal events, company events, etc.
Emails about product or service updates: They are used to inform customers about changes or improvements in the products and services available. They are ideal to work the relationship and loyalty with your brand.
Newsletters: They are sent periodically to the customer list to inform about company or industry updates through interesting articles or relevant news.
Transactional emails: These are usually triggered after a certain action. For example, if a customer buys a product online, they may receive a confirmation or follow-up email asking for feedback. They are extremely useful for ecommerce.
Odoo mass mailing platform
We use the Odoo Email marketing application because it helps you save time analyzing the results of each campaign we run. The interface is extremely easy to use and allows you to evaluate metrics efficiently. You can check the impact of each email at any time of the day and from any device.
Maximize conversion rate
When used properly, the conversion rate of an email marketing campaign is much higher than, for example, on social media. For this reason, it is one of the most chosen tools by the marketing departments of large companies. Email can be your ally at every stage of the customer relationship: attraction, lead nurturing, prospecting, conversion, and loyalty generation. Additionally, it is considered one of the most profitable channels within online marketing, but it is necessary to have a clear, concise content strategy that adds value to your business.
Continuous improvement in email marketing
We optimize the campaigns we manage based on the metrics obtained, such as open rate or click-through rate, not on assumptions. We are an agency specialized in analytics, so you won't have to worry about reaching your goals.
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