Email marketing
Strengthen your business connections and expand your customer base with our email marketing solution. We offer a comprehensive approach that includes strategic planning, content development, effective sending, and detailed performance analysis.
Direct, effective, and profitable communication
Sell more, communicate better, and build lasting relationships with your customers in a profitable way.
Campaign planning
We define the type of campaign, the frequency, and the sending schedule based on your business objectives.
Creative development
We design each email based on your target audience, emphasizing the device, content, and usability.
Mass emailing
We send your mass emails with Odoo's "Email marketing" platform to simplify your analysis.
Analysis and refinement
We analyze the open rate, CTR, and conversions to improve your email marketing strategy.
The world of email marketing
Maximization of the conversion rate
When used properly, the conversion rate of an email marketing campaign is much higher than, for example, on social media. For this reason, it is one of the most chosen tools by the marketing departments of large companies. Email can be your ally at every stage of the customer relationship: attraction, lead nurturing, prospecting, conversion, and loyalty generation. It is considered one of the most profitable channels within online marketing.
Types of email marketing campaigns
There are different types of emails according to their purpose: promotional emails, used for sales, discounts, or events; update emails, which inform about changes in products or services and strengthen the bond with the brand; newsletters, which share news or relevant articles; and transactional emails, triggered by user actions, such as a purchase, and useful for confirming, following up, or requesting feedback.
Odoo mass mailing platform
We use the "Email marketing" application from Odoo because it helps you save time in analyzing the results of each campaign we execute. The interface is extremely easy to use and allows you to evaluate the metrics simply. You can check the impact of each email at any time of the day and from any device. Additionally, it integrates with the "CRM" application to cross-reference the campaigns with the business opportunities that arise.
Continuous improvement in email marketing
We dedicate ourselves to optimizing each of the campaigns we manage, based on concrete data and precise metrics, such as the open rate and the click-through rate. We do not rely on assumptions or intuitions, but rather make decisions based on detailed analyses. Our specialization in analytics allows us to offer you a high-quality service, ensuring that you won't have to worry about meeting your objectives, as we are here to guide you every step of the way towards success.